There are many softwares that play music at the point of sale, but few add much value to a brand like Brandtrack with its background music system for businesses.
Sounds helps us relax, get focused or simply unstressed our minds.
A good example is Rainy Mood ‘s web. An online platform where you can enjoy the sound of rain and storms.
A study made by The Journal of Marketing, the Redford University and the Journal of Services Marketing shows how music changes the retail environment.
This chart shows four main aspects that contribute to the retail environment in a possitive way:
In which way does music influences your retail environment?